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Whoa! I just generated a new lead! Now what?

By Mark Burstein In Real Estate, lead generation is the name of the game. Some agents farm a geographic area in order to extract leads by door knocking, mailers, or flyers; or they leverage social...

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COMING SOON (You’ll want to know about this!)

COMING SOON (You’ll want to know about this!) *Updated Home Search For Your Buyers* Our MLS will be updated. It is more interactive and more responsive to your clients’ mouse clicks. It simplifies the...

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The 15 Minute (Free!) Plan

More sneak peeks at the Marketing Tips crafted weekly by our company writers. 1) Identify where your business came from in 2014. Spend 15 minutes and ask yourself these questions. The answers will help...

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Sometimes cutting in line is okay.

  You can’t make someone buy or sell, but you can make them think of you first.   Most real estate activity will happen between the months of May and August. The average person knows 3 realtors. You...

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Every referral means…

  …that your client thought of you first. They could have referred 2 other agents, but you got the business. The average person knows 3 real estate agents. You are competing with 2 other real estate...

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New Mobile App

Hello! Get ready for epic news. Your personally branded Mobile App is set to release this year. Your clients will have one-click access to: – GPS integrated IDX search that monitors your Buyers. –...

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Divide and Conquer: Your Buyers & Sellers.

  Most real estate activity happens during the months of May and August. Now is the time to get going. Keep in mind that the average person knows 3 real estate agents. Eliminate the other 2 real...

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4 Easy Ways To Get Folks Responding

It’s important to be of value and give people relevant information. However you also need to ask them to “return the favor,” so to speak. What can you offer to the public that will make them want to...

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Your 4 Free Email Templates

Here are your 4 Free Email Templates! Don’t forget that subject lines are extremely important. It’s like a first impression with a stranger. Need some guidance with subject lines? Email or call us and...

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Help Clients Avoid Eerie Syndicate Portal Traps.

We have another fact v. fiction issue that should matter a great deal to you. Myth: Every syndicate site provides consistently accurate data and helps you retain your clients. Fact: ONLY your...

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CRM Seeks Love, Listings & Referrals.

Valentine’s Day is right around the corner. So, we’re in a particularly generous and loving mood. If our Client Relationship Manager (CRM) tool had a dating profile: Gender: Half technology, full...

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CRM Seeks Love, Listings & Referrals.

  February means love is in the air. So, we’re in a particularly affectionate mood. If our Client Relationship Manager (CRM) tool had a dating profile: Gender: Half technology, full bodied warmth....

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Listings, Leads & Luck Of The (PropertyMinder) Agent.

  Life is not about waiting for the storm to pass – it’s learning to dance in the rain (and chasing the proverbial pot-of-gold at the end of the rainbow). Speaking of weather, remember to take...

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Only Having A Brokerage-Provided Website Is Straight Up Dangerous.

Sharing isn’t always caring (for yourself)  Would you give someone your bank account information? Would you give someone access to all of your hard work, all of our resources, all of your connections...

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Take Your Database Back And Reconnect.

Purchasing stock can be a lucrative investment for many people. Buying a home is no different. If a person doesn’t know how much their investment is worth, how will they know when to sell? Entirely...

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It’s Up To You To Take Advantage Of This!

We (Tim and I, that is) have personally written TWO new email groups which are now in your Toolkit’s Message Library: “Brand New Lead (Buyer)” and “Captured Website Visitors (Buyer)”  Luck, it has...

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How Many Different Ways Can You Say CRM?

    The obvious is Client Relationship Manager, but I think we can dive a little deeper. Slide on and fasten your snorkel. It’s go time. It can mean Continuous Reach Marketing. Each of your clients...

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4 Out Of 4 Ain’t Bad.

Your PropertyMinder Website Should Do Does 4 Things Well. Take a free test drive and see for yourself.

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The (Deep) Cleaning Guide for your Internet Real Estate Marketing.

    The Annual Campaign – Sorting and Throw Away Tip Have you updated your Annual Campaigns lately? If not, you may be sending out the same one you did last year. Go to Client Relationship Management...

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The “Real Estate High-Five”: Listings & Referrals By The Handful.

  Look at your hand. You’ll see it has 6 parts to it; your index finger, your thumb, your ring finger, your pinky, your (sometimes notorious) middle finger, and, of course, your palm. So, what’s the...

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